The latest news on marketing
A great product and inviting customer experience is essential to building a steady stream of referrals.
Obama said the flyover was a mistake and the staffer responsible resigned.
Carrie Prejean has signed with the publicity firm that represents Rick Warren.
It's tempting to answer a competitor's ad campaign, but stick to what makes you unique.
Forget the doom and gloom. Ad makers know a good thing when they see it.
From logos to retail locations, these businesses upped their image from so-so to stunning.
Founder of the Luxury Marketing Council says true luxury brands will endure.
4 key metrics can help you determine if your brand-building is working.
Dust off those public-speaking skills and get ready to market your business.
A little creativity can help you connect with customers.