The latest news on advertising
Obama issues new aggressive ads, while the candidates trade celebrity charges.
This week brought negative energy ads from both candidates and plenty of mocking and backlash.
The McCain campaign is portraying him as an unqualified celebrity. A legitimate attack?
So far, though, Obama is outspending his GOP rival.
Fidelity defends its marketing strategy to the Senate.
Software giant readying ad campaign to counter Windows’ troubled reputation.
A little work can help small businesses and entrepreneurs get their names out there.
Eric Schmidt predicts that ad profits from mobile devices will eclipse those on conventional Web.
Personalization means the service and its advertisers will know who turned on the TV.
Radio ads impersonate President Bush, but do they attract customers?