Asked whether he was concerned about "well-funded" opposition from an industry with deep pockets, Bloomberg, a billionaire emerging as a major philanthropist on public health issues, suggested he wouldn't be outgunned.
"I don't know it's well-funded. I've just spent roughly $650 million of my own money to try to stop the scourge of tobacco, and I'm looking for another cause. How much were they spending, again?" he said.
The Board of Health approved the big-soda ban 8-0, with one member, Dr. Sixto Caro, abstaining. Caro, a doctor of internal medicine, said the plan wasn't comprehensive enough.
Others spoke forcefully of the need for action to deal with an obesity crisis.
"I feel to not act would really be criminal," said board member Susan Klitzman, director of the Urban Public Health Program at Hunter College.
Associated Press Writer Alex Katz contributed to this report.
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