He said that spending for cigarette brand advertising for Philip Morris USA, which includes Marlboro cigarettes, has dropped 46 percent in the past 10 years. Philip Morris supports federal legislation under consideration to regulate tobacco products, he said.
In July, the U.S. House of Representatives passed legislation that would subject the tobacco industry to federal regulation, including granting the FDA the power to regulate tobacco products. The Senate has yet to act on a similar measure.
For more on keeping kids free from tobacco, visit the Campaign for Tobacco-Free Kids.
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